Zoe Palantzas / Art Direction

 

Graphic Designer for the Policaro Group.

Curated a series of social media assets to promote a livestream for Porsche Exclusive Manufactur.

 

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Curated a social post to promote the newly released Porsche Concept race car. Utilized the press release for all the information, but chose imagery that was more representative of the luxury Policaro brand. Executed a polished, fun and informative post.

 

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First mock up of the Policaro Motorsport e-sports race car design.

First mock up of the Policaro Motorsport e-sports race car design.

Revised and final mock up of the Policaro Motorsport e-sports race car design.

Revised and final mock up of the Policaro Motorsport e-sports race car design.

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Porsche E-Sports Race Car design for Policaro Motorsport. COVID-19 has taught us all how to adapt and be creative when it comes to still having fun. Our race team at Policaro Motorsport had to put their in-person races on hold, but our s were still able to see our race cars on the track - virtually.

Porsche E-Sports Race Car design for Policaro Motorsport.

COVID-19 has taught us all how to adapt and be creative when it comes to still having fun. Our race team at Policaro Motorsport had to put their in-person races on hold, but our s were still able to see our race cars on the track - virtually.

Social promo for a Porsche Canada track event. Art direction curating photography and look and feel for the event.

 

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Art directed and curated a photoshoot of this gorgeous Porsche 911 Turbo S. Shot at the dealership, then used on social media for a beautiful addition to our feed and story.

Art directed and curated a photoshoot of this gorgeous Porsche 911 Turbo S. Shot at the dealership, then used on social media for a beautiful addition to our feed and story.

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Used my graphic design skills to edit a dirty floor mat, and add a shadow to add contrast and depth to the image.

Used my graphic design skills to edit a dirty floor mat, and add a shadow to add contrast and depth to the image.

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Social post & web banner for Porsche educating our customers on our winter tires and why they should install them with us.

Social post & web banner for Porsche educating our customers on our winter tires and why they should install them with us.

 
Graphic design of an instagram story/post to promote a special model at the Porsche Centre Oakville dealership.

Graphic design of an instagram story/post to promote a special model at the Porsche Centre Oakville dealership.

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Our dealership’s 360 Restoration project - restoring a 1964 Porsche 911. This was it in its first state, our technicians had stripped it down to the bare bones, but we wanted to give our audience a bit of history and why this car is so important.

Our dealership’s 360 Restoration project - restoring a 1964 Porsche 911.

This was it in its first state, our technicians had stripped it down to the bare bones, but we wanted to give our audience a bit of history and why this car is so important.

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Our Porsche store has worked so hard restoring our 1964 Porsche 911, this social post is to show its update. At this stage the car is close to being road ready.Showing the progress of going through the primer stage, the paint, the restoration and th…

Our Porsche store has worked so hard restoring our 1964 Porsche 911, this social post is to show its update. At this stage the car is close to being road ready.

Showing the progress of going through the primer stage, the paint, the restoration and the transportation to the showroom to be displayed.

Art direction in curating a story through photography, design in adding text to the images and formatting the photographs to showcase their unfinished beauty, and copywriting - I wrote the headline & subhead for this post.

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Web Banner design for Porsche Centre Oakville website, promoting our Porsche Driver’s Selection lifestyle items around the Holiday Season.

Web Banner design for Porsche Centre Oakville website, promoting our Porsche Driver’s Selection lifestyle items around the Holiday Season.

 
Web Banner design & concept for Porsche storage.

Web Banner design & concept for Porsche storage.

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BMW Back to School campaign - promoting that at any age you are always learning. (Conept & design)

BMW Back to School campaign - promoting that at any age you are always learning. (Concept & design)

Print piece for the dealership level - promoting a winter accessories offer.

Print piece for the dealership level - promoting a winter accessories offer.

Print piece for the dealership level - promoting a winter service offer.

Print piece for the dealership level - promoting a winter service offer.

 
Designed a BMW web banner and instagram post to promote a livestream event for the all new 2021 BMW M3.

Designed a BMW web banner and instagram post to promote a livestream event for the all new 2021 BMW M3.

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Designed this story and posted 24 hours before the Livestream, as a reminder and to create hype around the event.

Designed this story and posted 24 hours before the Livestream, as a reminder and to create hype around the event.

Before the livestream we had a few technical difficulties, so last minute we had to post a new link that our users can use to enter the livestream.

Before the livestream we had a few technical difficulties, so last minute we had to post a new link that our users can use to enter the livestream.

A successful livestream, but wanted to reach out to anyone who missed it that they are able to watch it on youtube.

A successful livestream, but wanted to reach out to anyone who missed it that they are able to watch it on youtube.

 

 

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Social Post for Policaro Harley-Davidson - Fun Fact - Guess the movie - “The Green Hornet”

Social Post for Policaro Harley-Davidson - Fun Fact - Guess the movie - “The Green Hornet”

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